OPKIXONE | LAUNCH
The Launch video for the tiny, powerful OPKIXONE Camera. Created at Already Been Chewed. As one of the in-house lead artists, my role involved designing and animating assets, environments, and scenes for the spot, inlcuding the computer dash, launch tunnel, thruster attachment, astronaut rig, camera work, compositing, and edit. Look-Dev, Styleframes, Animation.
New Balance All Terrain : Hierro | 850-AT
The animation spots showcasing New Balance's all-terrain trail running shoes — The Hierro and 850-AT. The concept incorporated the idea of highlighting the key features across a stylized and rugged terrain, and with a single step, hit the different tech-points that make up the shoes. Working as one of the lead artists at Already Been Chewed, my role involved designing the animatic, creating styleframes, camera animation, shoe rigging and animation, terrain and vegetation animation, clear-coating on side of shoe, and rendering final animations.
Master & Dynamic : GO
Animation spot showcasing the new Master & Dynamic's True Wireless Earphones, the MW07 GO. As one of the lead artists at Already Been Chewed, my role involved animation, blocking out shots, concept frames, styleframes, edit, and working on particle explosions.
Under Armour : Highlight MC
The live-action spot for Under Armour's Highlight MC Cleat, featuring Leonard Fournette. Already Been Chewed was tasked with the production of the spot — designing CG and VFX shots — transitions from live-action to CG, color grading, 2D graphics, and the final edit. My role involved designing, animating, and compositing the CG transitions and camera moves, color-match / light match CG shots with footage, shoe rig and grass impact animations, some editing, and the tread-melt-triangle effect.
The relaunch of G-Shock's DW-6900. Created at Already Been Chewed — part of the in-house team. As one of the lead artists my role involved creating the animatic to block out the flow / shots, animation, design some of the environments, water displacement, and composite scenes together. ABC: We worked with G-Shock to help relaunch the DW-6900 from... back in the day. It originally released in 1996! We developed this concept drawing inspiration from the past and realizing that it all comes back around to... nowadays!
Adidas Lightstrike Harden 4
Animation spot for the release of Adidas Harden 4, James Harden's signature basketball shoe. Already Been Chewed was tasked with creating all the CG shots of the shoe hovering in the designer's laboratory. As one of the lead artists, my role involved animation of the shoes and rigging, blocking out shots, styleframes, light-table animations and ripples, concept midsole animations, and shoe peel-reveals.
A short teaser animation that sets up a journey about discovering others that share a connection through the ages. A self-initiated project.
Adidas Lightstrike Dame 6
Animation spot for the release of Adidas Dame 6, Damian Lillards signature Ruthless basketball shoe. Already Been Chewed was tasked with creating all the CG shots of the shoe performing on the court. As one of the lead artists, my role involved animation of the shoes and rigging, blocking out shots, styleframes, lighting, creating the court light strips, and helping with the edit.
Under Armour :: HOVR Drive
The animation tech spot highlighting the improved technology and features of the Under Armour HOVR Drive Golf Shoe — revolving around comfort, energy return, and traction. As one of the lead artists at Already Been Chewed, my role involved developing concept frames, concept edits, animatics, styleframes, and developing various animation methods to show off the features of the shoe. Look-Dev, Animation.
HYPERICE : HYPERVOLT +
Animation spot showcasing the Hypervolt Plus, a performance massage device utilizing percussion and Quiet Glide technology to improve mobility. As one of the lead artists at Already Been Chewed, my role involved animation, blocking out shots, styleframes, and help design parts to form / interlock into place.
FOX RACING V3 | RPC
The animation spots showcasing the Moto V3 and MTB RPC Fox helmets — highlighting the features that make them two of the most technologically advanced helmets on the mountain and track. As one of the lead artists at Already Been Chewed, my role involved developing styleframes, animation, flow / timing / edit, foliage, x-ray development, water-bead displacement, compositing, and other various tasks.
Fire and Ice
An exploration in growth and forming — controlling the effect with a single shader in a procedural manner. The creeping melt of lava-esque surfaces and the formation of crystalizing ice.
Malibu Boats | Monsoon Engine | Command Center
A series of animations created to highlight the many high-end features of Malibu Boats — from the Monsoon Engine's Front End Accessory Drive and Direct Injection technology, to the Command Center's multiple points of control over the boat's different functions and features. As one of the lead artists at Already Been Chewed, my role included camera animation and choreography of shots, piston animations, UI design and animations, look-dev, styleframes, compositing, and other various tasks.
Under Armour | HOVR HAVOC
Under Armour's HOVR HAVOC release, featuring the craft and technology behind it's design.
Dude Perfect | Intro Ident
Dude Perfect's Opening Ident animation — part of their graphics package including illustrative artwork pieces, video intros and outros. The animations can be viewed on their channel, website, and videos. My primary role involved developing + animating the intro ident, and designing the logo lock-up.
Xtep : Reactive Coil
Animation spot for Xtep's new performance shoe technology, Reactive Coil. At Already Been Chewed we worked with an international client based out of China to bring this spot to life. Working as one of the in-house lead artists my role involved rigging and animating the running shoes and waves, camera moves / animation, some shoe build-on, styleframes, and some live footage / CG compositing.
Nixon | Solo : A Star Wars Story
A collaboration between Nixon and Star Wars for the Timetracker watch — an animated spot for Solo : A Star Wars Story, inspired by the films characters and environments.
Mammoth Mountain : Let Fun Rule!
A fun :30 spot created for the Mammoth Mountain ski resort, mixing low-poly geometric shapes with live action footage.
Nixon / Star Wars
A series of projects I worked on at Already Been Chewed for the Nixon and Star Wars collaboration Dark Side watch sets. It consisted of seven teaser videos and two trailers, each 15 to 60 seconds in length. They were broadcasted online in intervals over the course of four weeks. My role involved various tasks ranging from animation to modeling to texturing to lighting. Below are finals, styleboards, and concept pitches.
The Droids : Nixon x Star Wars
Two Spots I worked on at Already Been Chewed for Nixon’s release of the Star Wars Light Side watch set C3PO and R2D2. Collaborating with Nixon and Star Wars / LucasFilm, we developed the iconic droids into watch form with C3PO dismembered into pieces and R2D2 assisting within an X-Wing. My role involved leading the C3PO spot and animating shots 2 and 4 on R2D2, along with other various tasks. Sound Design by JM Cifonie.
Brand Black :: Rare Metal
Animated spot for Brand Black's Rare Metal: athletic performance shoes revolving around the themes of lightning storms and thunder clouds. I worked on this as in-house lead motion designer at Already Been Chewed. Developed animated shaders / textures, spline PLA and cloth sims for laces, stitching, metal strips, and fabrics, along with other various tasks. Concept / Design / Direction Already Been Chewed Audio JM Cifonie Client Brand Black
G-Shock : GA700UC-3A
Long-form spot for G-Shock's GA700UC-3A watch, showcasing it's water resistance, shock absorption, and overall toughness through military undertones. Working as one of the lead artists at Already Been Chewed I created shotlists, styleframes, and animations. Below are some shots I helped conceive, design, and animate.
Mavericks : Cracking Shots
A quick series of shots developed for the Mavericks in-game hype video revolving around stone fractures. They were used throughout the edited timeline. My role involved initial styleboards, set-up, and animation of the splitting, crumbling, and cracking shots used in the project, along with other various tasks. Concept / Design / Direction Already Been Chewed Client Dallas Mavericks
A brief project exploring volumetric VDB clouds, simulations, and skyward visuals through a ride on a living sky glider.
Training Mask 3.0
Work created for the performance respiratory conditioning device, Training Mask. A series of design and animation projects created by Already Been Chewed for the release of their 3.0 version. I worked as part of the in-house team as lead motion designer, from creating look-development styleframes to compositing, exploration and final animation. The series included teasers, trailers, spots, loops, print pieces, and packaging artwork.
A quick, frenetic animation created to help promote the Star Wars themed Art Show "Powerful You Have Become" hosted by Already Been Chewed at Atama. It looped with other Star Wars themed animations on display. Concept, direction, modeling, animation, texturing, lighting, compositing. Sound Design by JM Cifonie.
Artwork for Nike Golf’s new line of clubs. The 3D illustrations showcase the Fly Pro, Vapor Flex, Method Origin, and RZN golf ball. The artwork can be seen on Nike.com and in stores. Texturing, lighting, compositing. Created at Already Been Chewed.
An abridged super-short. In a land where the trees and plants grow with memories of a mechanical age, sits a bog lit by lost technology. Bob, the last remaining caretaker, keeps things running by trolling the waters in search of small pods known as Bog Scallops. Created as a self-initiated project. Concept / Design / Animation Sound JM Cifonie
Lawrence and the Ruby
An exploration of two worlds colliding from vastly different universes — taking inspiration from one historical setting and combining it with one of fantasy. It originally started out as a kind of cinemagraph, almost a gif, but transformed into a bit more — Lawrence of Arabia meets Ruby Weapon. Concept | Design | Animation Sound Design by JM Cifonie
Vans Era Pro x SK8-Hi Pro
Vans spot highlighting the new Era Pro for their 50th anniversary line-up. It can be found in the wild on TV, the interwebs as running ads and landing pages, and in store fronts. Lead motion designer, Animation, compositing, style boards, and other various tasks. Created at Already Been Chewed. Sound Design by JM Cifonie.
Nixon / Street League
A 15 second animation sizzling Nixon's one-of-a-kind Street League Watch for the Championship games. My role involved animation, simulations, edit, compositing. Created at AlreadyBeenChewed.