ADIDAS LIGHTSTRIKE HARDEN 4

Animation spot for the release of Adidas Harden 4, James Harden's signature basketball shoe. Already Been Chewed was tasked with creating all the CG shots of the shoe hovering in the designer's laboratory. As one of the lead artists, my role involved animation of the shoes and rigging, blocking out shots, styleframes, light-table animations and ripples, concept midsole animations, and shoe peel-reveals.

Studio: Already Been Chewed
Creative Director: Barton Damer
Head of Production: Aaron Smock
Design: Barton Damer, Bryan Talkish
Animation: Bryan Talkish, Mark Fancher, Lance Eckert
Sound track: DJ Sean P
Sound design: JM Cifonie
Concept Renders and Animation.
HYPERICE : HYPERVOLT +
Animation spot showcasing the Hypervolt Plus, a performance massage device utilizing percussion and Quiet Glide technology to improve mobility. As one of the lead artists at Already Been Chewed, my role involved animation, blocking out shots, styleframes, and help design parts to form / interlock into place.
Under Armour : Highlight MC
The live-action spot for Under Armour's Highlight MC Cleat, featuring Leonard Fournette. Already Been Chewed was tasked with the production of the spot — designing CG and VFX shots — transitions from live-action to CG, color grading, 2D graphics, and the final edit. My role involved designing, animating, and compositing the CG transitions and camera moves, color-match / light match CG shots with footage, shoe rig and grass impact animations, some editing, and the tread-melt-triangle effect.
Nixon / Star Wars
A series of projects I worked on at Already Been Chewed for the Nixon and Star Wars collaboration Dark Side watch sets. It consisted of seven teaser videos and two trailers, each 15 to 60 seconds in length. They were broadcasted online in intervals over the course of four weeks. My role involved various tasks ranging from animation to modeling to texturing to lighting. Below are finals, styleboards, and concept pitches.
OPKIXONE | LAUNCH
The Launch video for the tiny, powerful OPKIXONE Camera. Created at Already Been Chewed. As one of the in-house lead artists, my role involved designing and animating assets, environments, and scenes for the spot, inlcuding the computer dash, launch tunnel, thruster attachment, astronaut rig, camera work, compositing, and edit. Look-Dev, Styleframes, Animation.
Nixon | Solo : A Star Wars Story
A collaboration between Nixon and Star Wars for the Timetracker watch — an animated spot for Solo : A Star Wars Story, inspired by the films characters and environments.
Tree Golem
A short teaser animation that sets up a journey about discovering others that share a connection through the ages. A self-initiated project.
BB8 Nixon x Starwars
Animation of the BB8 Nixon x Starwars collaboration created at Already Been Chewed. Working as part of the in-house team as Lead Motion Designer, we designed and animated this spot to take on the characteristics of the beloved droid from the Star Wars universe. My role involved designing the BB8 device, styleboards, and animating the interior ship shots. Concept / Design / Direction Already Been Chewed Client Nixon / Lucasfilms Audio JM Cifonie
Under Armour | HOVR HAVOC
Under Armour's HOVR HAVOC release, featuring the craft and technology behind it's design.
Bog Scallops
An abridged super-short. In a land where the trees and plants grow with memories of a mechanical age, sits a bog lit by lost technology. Bob, the last remaining caretaker, keeps things running by trolling the waters in search of small pods known as Bog Scallops. Created as a self-initiated project. Concept / Design / Animation Sound JM Cifonie
Mavericks : Cracking Shots
A quick series of shots developed for the Mavericks in-game hype video revolving around stone fractures. They were used throughout the edited timeline. My role involved initial styleboards, set-up, and animation of the splitting, crumbling, and cracking shots used in the project, along with other various tasks. Concept / Design / Direction Already Been Chewed Client Dallas Mavericks
Back to Top