UNDER ARMOUR | HOVR HAVOC

Under Armour's HOVR HAVOC release, featuring the craft and technology behind it's design. As part of the in-house team at Already Been Chewed, my role involved creating the abstract animations to convey the tech (foam), cloth sims around netted mesh, the herringbone tread, heel rubber, and shoe lacing, 

Studio: Already Been Chewed
Creative Director: Barton Damer
Head of Production: Aaron Smock
3D Designers: Barton Damer, Aaron Smock, Bryan Talkish, Mark Fancher, Thomas King
3D animation: Bryan Talkish, Aaron Smock, Barton Damer, Lance Eckert, Mark Fancher, Jordon Vanderwerf
2d animation: Aaron Smock, Lance Eckert, Jordon Vanderwerf
Editing: Aaron Smock
Audio: DJ Sean P
Early RnD Frames of abstract cushioning foam tech.
Geode Crystals & Thorn Loops
A collection of 10fps animated loops and styleframes revolving around crystals, geodes and thorns. They were projected on large theater auditorium walls as part of a holiday event. I worked on these as Lead designer and animator at Already Been Chewed. Other various tasks inculding texutring, lighting, and compositing.
The Droids : Nixon x Star Wars
Two Spots I worked on at Already Been Chewed for Nixon’s release of the Star Wars Light Side watch set C3PO and R2D2. Collaborating with Nixon and Star Wars / LucasFilm, we developed the iconic droids into watch form with C3PO dismembered into pieces and R2D2 assisting within an X-Wing. My role involved leading the C3PO spot and animating shots 2 and 4 on R2D2, along with other various tasks. Sound Design by JM Cifonie.
Impacts, Tears & Twists
A brief exercise in collisions, impacts, tears, twists, and hits. Sound Design by JM Cifonie.
G-Shock : GA700UC-3A
Long-form spot for G-Shock's GA700UC-3A watch, showcasing it's water resistance, shock absorption, and overall toughness through military undertones. Working as one of the lead artists at Already Been Chewed I created shotlists, styleframes, and animations. Below are some shots I helped conceive, design, and animate. 
Xtep : Reactive Coil
Animation spot for Xtep's new performance shoe technology, Reactive Coil. At Already Been Chewed we worked with an international client based out of China to bring this spot to life. Working as one of the in-house lead artists my role involved rigging and animating the running shoes and waves, camera moves / animation, some shoe build-on, styleframes, and some live footage / CG compositing.
Nike Golf
Artwork for Nike Golf’s new line of clubs. The 3D illustrations showcase the Fly Pro, Vapor Flex, Method Origin, and RZN golf ball. The artwork can be seen on Nike.com and in stores. Texturing, lighting, compositing. Created at Already Been Chewed.
Utopia 360
Retrak’s debut spot for their VR Headset: Utopia 360. Snippets and frames of parts I worked on at Already Been Chewed. My role involved designing styleboards, animation, texturing, and other various tasks.
Spirit Lantern
A micro project revolving around lantern light, candle warmers, golems, and spriggans. Sound design by J.M. Cifonie.
Get to the Ship
A run snip — Redshift and run patterns. An in-between-projects quickie. Developed and modeled character suit to explore rig options, shaders, and motion clips.
Fabric Manipulation [R&D]
An R&D animation for morphing, sculpting, and deforming fabrics and cloths. Mostly procedural built. Rendered in Physical.
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