NEW BALANCE : HIERRO | 850-AT

The animation spots showcasing New Balance's all-terrain trail running shoes — The Hierro and 850-AT. The concept incorporated the idea of highlighting the key features across a stylized and rugged terrain, and with a single step, hit the different tech-points that make up the shoes. Working as one of the lead artists at Already Been Chewed, my role involved designing the animatic, creating styleframes, camera animation, shoe rigging and animation, terrain and vegetation animation, clear-coating on side of shoe, and rendering final animations.

Studio: Already Been Chewed
Creative Director: Barton Damer
Head of Production: Aaron Smock
3d Design/Look Development: Ryan Talbot
3d Modeling: Joe Myers
3d Animation: Bryan Talkish, Mark Fancher
2d Animation: Lance Eckert
Music track: DJ Sean P
Sound Design: J.M. Cifone
G-Shock 6900
The relaunch of G-Shock's DW-6900. Created at Already Been Chewed — part of the in-house team. As one of the lead artists my role involved creating the animatic to block out the flow / shots, animation, design some of the environments, water displacement, and composite scenes together. ABC: We worked with G-Shock to help relaunch the DW-6900 from... back in the day. It originally released in 1996! We developed this concept drawing inspiration from the past and realizing that it all comes back around to... nowadays!
Under Armour :: HOVR Drive
The animation tech spot highlighting the improved technology and features of the Under Armour HOVR Drive Golf Shoe — revolving around comfort, energy return, and traction. As one of the lead artists at Already Been Chewed, my role involved developing concept frames, concept edits, animatics, styleframes, and developing various animation methods to show off the features of the shoe. Look-Dev, Animation.
Training Mask 3.0
Work created for the performance respiratory conditioning device, Training Mask. A series of design and animation projects created by Already Been Chewed for the release of their 3.0 version. I worked as part of the in-house team as lead motion designer, from creating look-development styleframes to compositing, exploration and final animation. The series included teasers, trailers, spots, loops, print pieces, and packaging artwork.
Fabric Manipulation [R&D]
An R&D animation for morphing, sculpting, and deforming fabrics and cloths. Mostly procedural built. Rendered in Physical.
Fire and Ice
An exploration in growth and forming — controlling the effect with a single shader in a procedural manner. The creeping melt of lava-esque surfaces and the formation of crystalizing ice.
BB8 Nixon x Starwars
Animation of the BB8 Nixon x Starwars collaboration created at Already Been Chewed. Working as part of the in-house team as Lead Motion Designer, we designed and animated this spot to take on the characteristics of the beloved droid from the Star Wars universe. My role involved designing the BB8 device, styleboards, and animating the interior ship shots. Concept / Design / Direction Already Been Chewed Client Nixon / Lucasfilms Audio JM Cifonie
Geode Crystals & Thorn Loops
A collection of 10fps animated loops and styleframes revolving around crystals, geodes and thorns. They were projected on large theater auditorium walls as part of a holiday event. I worked on these as Lead designer and animator at Already Been Chewed. Other various tasks inculding texutring, lighting, and compositing.
Story : Opening Title
Opening title for the Story Chicago live event. Concept, Design, Modeling, Animation. Created at AlreadyBeenChewed.tv. Sound design by JM Cifonie.
G-Shock : GA700UC-3A
Long-form spot for G-Shock's GA700UC-3A watch, showcasing it's water resistance, shock absorption, and overall toughness through military undertones. Working as one of the lead artists at Already Been Chewed I created shotlists, styleframes, and animations. Below are some shots I helped conceive, design, and animate. 
Tree Golem
A short teaser animation that sets up a journey about discovering others that share a connection through the ages. A self-initiated project.
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