NIXON / STAR WARS COLLABORATION DARK SIDE WATCH SETS

A series of projects I worked on at Already Been Chewed for the Nixon and Star Wars collaboration Dark Side watch sets. It consisted of seven teaser videos and two trailers, each 15 to 60 seconds in length. They were broadcasted online in intervals over the course of four weeks. Below are finals, styleboards, and concept pitches.
Styleframes // Animatic Preview
The digital circuit version of the Imperial Pilot watch.
This is a quick snippet from the Imperial Pilot watch spot, showing the circuits of digital versions. Modeling, animation, design. Sound design by JM Cifonie.
3D built Imperial Fleet Corridor for one of the concept pitches.
This was a concept render for the Imperial Pilot spot. It ended up on the cutting room floor, but still a fun seven second watch. Modeling, lighting, texturing, and animation.
Under Armour :: HOVR Drive
The animation tech spot highlighting the improved technology and features of the Under Armour HOVR Drive Golf Shoe — revolving around comfort, energy return, and traction. As one of the lead artists at Already Been Chewed, my role involved developing concept frames, concept edits, animatics, styleframes, and developing various animation methods to show off the features of the shoe. Look-Dev, Animation.
Under Armour : Highlight MC
The live-action spot for Under Armour's Highlight MC Cleat, featuring Leonard Fournette. Already Been Chewed was tasked with the production of the spot — designing CG and VFX shots — transitions from live-action to CG, color grading, 2D graphics, and the final edit. My role involved designing, animating, and compositing the CG transitions and camera moves, color-match / light match CG shots with footage, shoe rig and grass impact animations, some editing, and the tread-melt-triangle effect.
Bog Scallops
An abridged super-short. In a land where the trees and plants grow with memories of a mechanical age, sits a bog lit by lost technology. Bob, the last remaining caretaker, keeps things running by trolling the waters in search of small pods known as Bog Scallops. Created as a self-initiated project. Concept / Design / Animation Sound JM Cifonie
FOX RACING V3 | RPC
The animation spots showcasing the Moto V3 and MTB RPC Fox helmets — highlighting the features that make them two of the most technologically advanced helmets on the mountain and track. As one of the lead artists at Already Been Chewed, my role involved developing styleframes, animation, flow / timing / edit, foliage, x-ray development, water-bead displacement, compositing, and other various tasks.
New Balance All Terrain : Hierro | 850-AT
The animation spots showcasing New Balance's all-terrain trail running shoes — The Hierro and 850-AT. The concept incorporated the idea of highlighting the key features across a stylized and rugged terrain, and with a single step, hit the different tech-points that make up the shoes. Working as one of the lead artists at Already Been Chewed, my role involved designing the animatic, creating styleframes, camera animation, shoe rigging and animation, terrain and vegetation animation, clear-coating on side of shoe, and rendering final animations.
Adidas Lightstrike Harden 4
Animation spot for the release of Adidas Harden 4, James Harden's signature basketball shoe. Already Been Chewed was tasked with creating all the CG shots of the shoe hovering in the designer's laboratory. As one of the lead artists, my role involved animation of the shoes and rigging, blocking out shots, styleframes, light-table animations and ripples, concept midsole animations, and shoe peel-reveals.
Nixon | Solo : A Star Wars Story
A collaboration between Nixon and Star Wars for the Timetracker watch — an animated spot for Solo : A Star Wars Story, inspired by the films characters and environments.
Master & Dynamic : GO
Animation spot showcasing the new Master & Dynamic's True Wireless Earphones, the MW07 GO. As one of the lead artists at Already Been Chewed, my role involved animation, blocking out shots, concept frames, styleframes, edit, and working on particle explosions.
Nixon / Street League
A 15 second animation sizzling Nixon's one-of-a-kind Street League Watch for the Championship games. My role involved animation, simulations, edit, compositing. Created at AlreadyBeenChewed.
Mavericks : Cracking Shots
A quick series of shots developed for the Mavericks in-game hype video revolving around stone fractures. They were used throughout the edited timeline. My role involved initial styleboards, set-up, and animation of the splitting, crumbling, and cracking shots used in the project, along with other various tasks. Concept / Design / Direction Already Been Chewed Client Dallas Mavericks
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